‘Don’t think, just eat,’ is KFC’s new proposition for Double Down Burger The campaign will run on TV and digital platforms, along with a 360-degree plan. In KFC India’s latest campaign for the limited edition Double Down Burger, Colonel Sanders has one clear message for chicken lovers – ‘Issey samjho mat, bas khao’. There are no questions to be asked about
What makes Ching’s Secret owner Capital Foods a prime acquisition target for ITC and Nestlé? The company behind Bigg Boss’s favourite chutney dominates Ching’s Schezwan Chutney market with 90% share, eyes expansion into spice and noodles. Over the past few months, a string of prominent companies, including Nestle, ITC, Hindustan Unilever, and Tata Consumer Products,
^ a t o m network launches ^ a t o m Consult Aniruddha Khandekar will anchor this mandate. ^ a t o m network has launched a new agency ^ a t o m Consult. For this new outfit, ^a t o m Network and G-S-D Consulting have come together to focus on ‘growth